Pharmaceutical Review (Staff reporter). On behalf of our Leadership and Member of Pakistan Pharmacist Federation around the world, we are pleased to wish happy World Pharmacists Day. Pakistan Pharmacist Federation is encouraging to plan and implement activities that promote the theme of World Pharmacists Day that are best suited at national levels. Promotional campaigns, connecting to media and, most notably, interaction with patients and the public are key ways that make the best use of World Pharmacists Day for benefit to both the profession and society.

Pakistan Pharmacist Federation continues to implement ongoing projects and initiatives that showcase the role of the pharmacist; it is hoped World Pharmacists Day provides another opportunity to do so. We asks that all who participate please send in reports, photos, videos and any and all material associated with the event to be showcased on the Website – help us encourage others to become more involved in promoting the role of the pharmacist in safe medicines use.

At the 2009 Council meeting a the FIP Congress in Istanbul, Turkey, the Turkish Pharmacists Association suggested to annually celebrate a World Pharmacists Day, to be organized on September 25 (the day that FIP was founded in 1912). This proposal was unanimously accepted by the Council and since 2010; World Pharmacists Day has been coordinated by FIP and celebrated through the involvement of its Member Organizations, either with structured, widespread campaigns or small scale projects. Each year welcomes a new theme to develop to showcase the pharmacist in their positive affect on health.

The theme for 2011 is:

1. I am your most accessible healthcare provider
2. I am a driving force behind discovering new medicines
3. I am the key that unlocks all you need to know about your medicines
4. I am with you in sickness and in health

I am a Pharmacist

To create a sense of continuum for the project that will carry over to WPD 2012, and in turn support the FIP Centennial Congress (within weeks after WPD 2012), it is proposed that for WPD 2012 FIP and its Members look OUTWARD, and gather quotes, media clips (articles, videos, etc) of those outside the profession (other health professionals, patients, business partners, industry, etc) explaining their relationship with and the value of pharmacists. In essence:

I value my pharmacist

In this way, FIP and its Members gather a vast pool of support just as we lead into the Centennial Congress, also opening opportunities for media attention.

It is the goal that all FIP Member Organizations participate in World Pharmacists Day 2011 and raise the awareness of pharmacists’ activities in their country, via national campaigns, and world-wide via the I am a Pharmacist campaign (click here for specific information on how to create your OWN I Am a Pharmacist video!).

Both will serve to educate the public on the invaluable role of the pharmacist in health care, and society in general, and provide content for associated FIP projects.

Please send reports of all activities and videos to press@fip.org

Pharmaceutical Review (Staff reporter); Dr. Nadeem Irfan Bukhari (PhD Pharm. Tech.) Professor of Pharmaceutics, University College of Pharmacy, University of the Punjab Allama Iqbal Campus, Lahore-54000 Pakistan stated that addition of one year in pharmacy curriculum has neither been demand of pharmacy profession, National employers nor of international job providers. Thus; Addition of one year will delay the careers of the pharmacist, not affordable in countries like Pakistan.

Dr. Nadeem Irfan Bukhari (PhD Pharm. Tech.) Professor of Pharmaceutics University College of Pharmacy University of the Punjab Allama Iqbal Campus, Lahore-54000 Pakistan